In celebration of this summer’s 10th Air Festival, organisers have partnered with local digital agency Createful to redesign and build a new look website, bournemouthair.co.uk, intended to embrace the event’s unique festival atmosphere.

For use on mobile, tablet and desktop, the website utilises stunning visuals from past festivals and a striking colour scheme incorporating red, white and blue. The new interface is easy to navigate and user-friendly with tips on how to plan your visit, option to pre-order this year’s bumper souvenir programme, purchase hospitality tickets and, once available, access to the live flying display schedule.

With more than 1.2 million webpage visits during 2016 it is imperative that the site is not only mobile friendly but also built to handle high volumes of visitor traffic. Createful have ensured the website is extremely lightweight to avoid slow loading times by using a number of digital techniques including auto-scaling and caching content.

Kriss Bennett, Createful’s Managing Director, said; “We are delighted to have worked on such a fantastic, high profile event. Our team is proud to have delivered a site which reflects the prestigious nature of the Air Festival, as well as providing visitors with a seamless experience in accessing all of the information relating to the exciting events and activities being delivered throughout the week.”

Jon Weaver Air Festival Director added; “We hope everyone likes the new website, we listened to feedback about the previous site and absorbing Createful’s expertise have created a website which we hope reflects what visitors want. We are really excited about this year’s festival – we are planning to have more aircraft and flying hours than any other year which will include a first for our flying programme!”

www.bournemouthair.co.uk

Tags: 2017, April, Bournemouth Air Festival, News